Google+ Takes on Facebook with JPop?

Google+AKB48

Google+AKB48


Some say its the new Facebook, others say it won’t stick. Opinions aside, Google has taken new measures to push their new social networking creation.
In the US, commercials showing sport pros and commentators using Google+ to chat and have ‘fun’. But over seas a slightly different strategy was taken.

In Japan, instead of sports, Google has decided to use ride off the recent popularity of the idol girl group AKB48. This was announced on Dec 7th through a live youtube press release, where features such as “being able to chat” with the celebrities and watching for updates were promoted as a draw to sign up and use google+.

Will employing Japanese pop stars to promote the site really help it overcome the already established Facebook? well maybe for some folks out there as evident by the YouTube comments posted during the announcement….